22 Mar Contacta reply to growing demand with Swedish distribution deal

Contacta Systems, UK leaders in assistive listening technology, are continuing to build their presence in Scandinavia with a new distribution deal in Sweden.

The deal sees the Kent-based company forming a new partnership with Special Elektronik, a leading distributor of AV technology, lighting, cable TV and fibre technology.

With state-of-the-art headquarters in Karlstad, Special Elektronik will also retail Contacta’s hearing loops, IR and RF systems from its regional sales offices in Stockholm, Gothenburg, Malmö, Halmstad and Umeå.

Special Elektronik’s CEO, Ake Larsson, says:

“We are seeing a growing demand in our market for assistive listening solutions and were looking to have our own exclusive brand.  Contacta products and support tools combine quality and performance, which is what our customers expect from us. Having a complete portfolio of technologies is a real benefit and we hope for a long-term successful partnership with Contacta.”

Contacta have an established distribution network in Europe.  Head of New Business Development, Ran Meyrav, says:

“We are very excited about the new partnership with Special Elektronik.  In our meetings in the last few months, we’ve met a knowledgeable team that knows the market in Sweden inside out and understands its customers’ needs.  We feel there is a strong synergy between us and were pleased to see an immediate demand from customers upon launch.”